Management Information Systems Managing the Digital Firm

Special Price 70,11 € Regular Price 77,90 €
SKU
9781292403281

For introductory courses in IS (information systems) and MIS (managementinformation systems).

The authoritative, case-based study of IS in business today
Management Information Systems: Managing the Digital Firm
  provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.

Mais informação
ISBN9781292403281
LínguaInglês
AutorKenneth C. Laudon, Jane P. Laudon
EditoraPearson
Data de publicação06/2021
Páginas648

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